#1: Don't blog for anybody but yourself.
In other words, write what you want to write about. Ignore trends. Focus on topics that will mean something to you when you read back on your blog in years to come. Be creative, be different and experiment. Make a space that you're genuinely proud of. Think outside the box when looking for inspiration. Don't look at the numbers too often. If blogging becomes a chore, take some time out. Immerse yourself in the community. Don't get lured in by PR (it's okay to say no). Expand your reading list. Set your own budget, rules and limitations. Stay true to yourself. Remember why you started blogging. Give credit where credit's due. Find your own niche. Promote the work of others. Be kind to yourself. Spend less time making comparisons. Show personality. Dream big.